Events / Social Media

With over 2 decades of industry experience, we’ve witnessed that AI success requires more than cutting-edge algorithms and sophisticated tools – it demands a structured end-to-end approach. We also found that 80% of our CxO friends are struggling with the lack of a clear AI implementation framework, regardless of their readiness and budget allocation. Furthermore, they have enough budgets to spend but are uncertain about where and how to invest.

In fact, a 2024 BCG survey found that 74% of companies have yet to see tangible value from their AI investments. Similarly, Gartner research indicates that 85% of AI projects fail due to unclear objectives, and a staggering 87% never even reach production, often yielding little to no impact [neurons-lab.com].

These shocking statistics underline the need for a robust AI implementation framework to bridge the gap between concept and real-world impact.

This article introduces Amzur’s six-step AI implementation framework, developed through years of hands-on experience, to ensure AI initiatives deliver on their promise. We’ll walk through each stage, from initial discovery to ongoing maintenance, explaining in detail how this structured AI framework drives success.

By following this proven approach, you can significantly benefit from AI investments, avoid analysis paralysis, and turn AI implementation ideas into tangible business value.

Amzur's AI Implementation Framework

Step 1: Discovery & Requirements Gathering

Every successful AI journey begins with a deep discovery phase. In our AI implementation framework, the first step is to clearly define objectives and success metrics. We collaborate with stakeholders to identify the business challenges to solve and what a successful outcome looks like. This involves analyzing existing workflows and data sources to ensure any AI solution aligns with your operations.

Unclear goals are the top reason AI projects fail – Gartner notes that 85% of AI projects fail due to unclear objectives and poor project management. That’s why we put heavy emphasis on this step.

We conduct workshops with your business and IT teams to ask the right questions: Which problems are we solving? How will we measure success? By establishing concrete success metrics (whether it’s reducing churn by X% or speeding up process Y by Z hours), we create a north star for the project.

This clarity at the outset builds a strong foundation of trust and alignment. Everyone from the CIO to the engineering team gains confidence that the AI initiative is tied to real business value. In short, Discovery is about ensuring the AI project is solving the right problem with stakeholder buy-in before a line of code is written.

Step 2: Data Engineering & Preparation

No AI implementation framework can succeed without quality data. Data is the fuel for AI implementation and success, and here we make sure it’s high-octane. In this step, our team delves into data engineering and preparation. We collect data from every nook and corner, including relevant internal and external sources. We gather structured and unstructured data and clean it to transform it into a usable format.

It’s often said that data scientists spend 80% of their time cleaning data because better data beats fancier algorithms. We find this true in practice – careful data preparation prevents the classic “garbage in, garbage out” scenario. This means handling missing or corrupt values, standardizing formats, and ensuring the data truly represents the problem space. We also perform Exploratory Data Analysis (EDA) for insights. During EDA, our experts sift through the data to uncover patterns, correlations, and outliers.

Equally important, we often gain new business insights from the EDA process – insights that can refine the problem statement or suggest quick wins. In this step, we establish a robust data foundation that helps prevent biases in AI implementation.

Download our whitepaper on how to address AI bias challenges

Step 3: Model Selection & Development

With objectives clear and quality data in hand, our AI implementation framework moves into model selection and development. This is where we turn concept into creation. Based on the problem requirements and data characteristics, we choose the appropriate modeling approach. Importantly, we don’t chase the flashiest algorithm for its own sake – we aim for the best AI framework and model that fits the use case.

For some projects, a straightforward machine learning model (like a regression or decision tree) might be ideal; for others, a state-of-the-art deep learning model or a fine-tuned transformer might be warranted. We weigh factors such as accuracy needs, interpretability, latency requirements, and the volume of data to determine the right model.

Once the model type is selected, our AI engineers develop or fine-tune the model in an iterative, agile manner. We often start by building a proof-of-concept model to validate the approach quickly. This might involve leveraging pre-trained models or well-established AI frameworks to accelerate development. Using these AI frameworks and libraries ensures we’re standing on the shoulders of proven technology while custom-crafting the solution to your data.

Throughout development, we maintain rigorous version control and documentation, treating models as critical code assets. We also keep the business context in focus: for example, if model explainability is important for stakeholder trust or regulatory compliance, we might opt for a simpler algorithm or use techniques to make a complex model’s decisions more transparent.

By the end of this phase, we have a working AI model (or set of models) that meets the defined objectives on our test data.

Here is our practical guide to AI model selection for tech and business leaders

Step 4: Testing & Validation

Even the smartest model is only as good as its validation. In our 6-step AI implementation framework, Testing & Validation is a critical checkpoint before any deployment. Here, we rigorously test the model against data it hasn’t seen to ensure it generalizes well and delivers the expected outcomes. This process starts with holding out a portion of data during the training phase for testing, as well as using cross-validation techniques to check consistency across different data subsets.

We examine key performance metrics (accuracy, precision/recall, F1-score, etc., depending on the project) to verify whether the model meets or exceeds the success criteria defined back in Step 1. If it doesn’t, this phase sends us back to refine the model or even reconsider data features – that’s the value of an iterative framework.

However, validation in our AI framework goes beyond just metrics. We conduct scenario testing and edge-case analysis: how does the model perform on atypical inputs or in extreme conditions?

For instance, if we built a computer vision model, we’d test images in low lighting or with unusual angles. If it’s a predictive analytics model, we check how stable its predictions are when certain variables spike or drop. We also incorporate A/B testing and user feedback when applicable.

This thorough validation step ensures we’re not deploying a “black box” and hoping for the best; we’re deploying a vetted and valid solution that we know will perform and provide value in the real world.

Learn more about the role of DevOps and AI in modern testing.

Step 5: Deployment & Integration

Now comes the moment of truth in the AI implementation framework – Deployment & Integration. This is where we deploy the validated model into production, making it accessible and useful to end-users or other systems. It’s a step where many AI projects stumble: a model might work in the lab but never make it into the business workflow. 

Amzur tackles deployment in a planned, DevOps-like fashion. From the project’s start, we consider how the model will integrate with your existing IT ecosystem, whether it’s your CRM, ERP, mobile app, or IoT devices.

By the time we reach this stage, we have a clear deployment plan: which infrastructure will host the model (cloud or on-premises), how it will interface with other software (e.g. via RESTful APIs or embedded libraries), and what throughput or latency is required for the application to be successful.

We package the AI model using modern best practices – often containerizing it with tools like Docker or using cloud ML deployment services – to ensure scalability and reliability. Our engineers work closely with your IT team to integrate the AI solution smoothly. This might involve setting up data pipelines so that new data flows to the model in real-time, or integrating the model’s outputs into a user-friendly dashboard for business users.

Role of Docker Containerization in CI/CD Pipeline security

We also implement necessary authentication, security, and compliance checks at this stage, so the AI system meets enterprise security standards and regulatory requirements. Deployment isn’t just a technical drop-off; it’s a holistic change management effort.

We provide training sessions or documentation to the end-users and IT staff on how to use and support the new AI-driven system. By making deployment a first-class citizen in the AI framework (rather than an afterthought), we ensure the brilliant model developed in Step 3 actually sees the light of day. At the end of Step 5, your AI solution is live, integrated, and delivering value within your operations – this is where AI starts paying dividends.

Step 6: Monitoring & Maintenance

The final step of our AI implementation framework distinguishes us as a one-off experiment from a lasting success: Monitoring & Maintenance. AI projects do not end at deployment – in fact, that’s where the real journey begins. Once the model is in production, we continuously monitor its performance against the defined success metrics and KPIs. This involves tracking predictions and outcomes over time and setting up alerts or dashboards for key performance indicators.

For example, if we deploy a customer churn prediction model, we monitor how accurate those predictions are month over month. If accuracy starts to drift downward, that’s a signal something has changed – perhaps consumer behavior has shifted or new competitors have emerged – and the model may need attention.

We also watch for data drift and model drift – situations where the input data or underlying patterns evolve away from what the model was trained on. When such changes are detected, our team proactively plans for model updates. Maintenance can include periodically retraining the model with fresh data, fine-tuning it, or even selecting a new model architecture if necessary.

The framework ensures we schedule these check-ins (for instance, quarterly model refreshes or automated retraining if performance dips below a threshold). Another critical aspect of monitoring is gathering user feedback in production. Users might discover new use cases or edge cases, and we feed that information back into improving the system.

We view AI as a living product – much like software gets version updates, your AI models get continuous improvement through maintenance cycles.

Moreover, Amzur’s team remains a partner in this phase, providing ongoing support and updates. We help audit the model’s decisions for fairness or errors over time, ensuring it continues to meet ethical and regulatory standards as they evolve. This step builds tremendous trust with our clients – they know that adopting AI isn’t a one-and-done deal, but a long-term strategic capability with Amzur by their side.

By including Monitoring & Maintenance in the AI framework, we ensure your AI solution keeps delivering value in the long run and adapts to new challenges. It’s a safeguard that the investment made in AI continues to yield returns and doesn’t fade into irrelevance after a few months.

Conclusion

In today’s competitive landscape, adopting AI can be transformative – but only if done with a comprehensive plan. Amzur’s 6-step AI implementation framework is a proven blueprint that covers the entire AI project lifecycle, from concept to creation and beyond.

Each step in this AI implementation framework builds on the previous, ensuring nothing is left to chance: we align AI strategy with your business goals, build on a solid data foundation, develop the right models, test them rigorously, deploy effectively, and maintain them for continuous improvement. This holistic approach embodies what the best AI frameworks in the industry emphasize – a balance of technical excellence, strategic alignment, and human oversight.

We stand ready as your AI implementation partner to guide you through each step, helping turn your AI concepts into reality and ensuring those innovations deliver lasting value. Trust Amzur to lead your AI journey from first idea to full-fledged success.

Book a 30-min AI Readiness Call

see how the framework maps to your organisation

Frequently Asked Questions

Author: Karthick Viswanathan
Director ATG & AI Practice
Technology leader with 20+ years of expertise in generative AI, SaaS, and product management. As Executive Director at Amzur Technologies, he drives innovation in AI, low-code platforms, and enterprise digital transformation.

Events / Social Media Archives » Amzur Technologies

Services Offered: App Modernization

Industry: Events / Social Media

Introduction

To manage customer information and deliver a personalized experience, Amzur Technologies developed a cloud-native solution to migrate Unation’s Monolithic application to Microservices on the AWS platform. We modernized the existing Customer Information Management (CIM) system to help Unation reduce the deployment time and improve the load balancing to handle the global traffic. The serverless architecture helped Unation with better flexibility and agility while utilizing resources at a low cost.
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Client Overview

In the entertainment industry, managing business on monolithic applications doesn’t guarantee scalability and real-time data management. Unation is a US-based event booking platform provider serving millions of customers across the globe. For a better and personalized customer experience, they wanted their monolithic application on the cloud to handle its operations effectively and efficiently.

They approached Amzur to develop a cloud-native AWS platform for customer information management, eliminate tedious manual tasks and handle a few unforeseen downtimes.

customized shipment tracking

Challenges

In the fast-paced and competitive market, staying relevant is the need of the hour. Therefore, relying on monolithic applications in the technology-dominated era could be the biggest hindrance to growth. Frequent downtimes, expensive maintenance, and resistance to technology adoption will make any business extinct.

Here are a few challenges Unation faced with the monolithic applications:

Extensive, monolithic application with reliability and performance issues.

Large blast radius due to the tightly coupled architecture, where an issue in one component could take down the entire system.

Dependency on costly, third-party licensed applications.

More downtime due to the increase in maintenance cycles.

Tedious manual deployments for new-feature releases.

Solution

For Unation, information management and security are crucial. For that, we’ve implemented VPN tunnels to secure connections between the on-premises data center and AWS cloud. Our team created multiple private subnets to host applications with no open internet endpoint and reduced the blast radius for unforeseen security incidents. A network access control list (network ACL) acts as a firewall for controlling traffic in and out at the subnet level.

To satisfy audit and compliance needs, the team configured AWS CloudTrail, which provides the event history of AWS account activity. Reducing the deployment time was another crucial pain point that had to be addressed, and Amzur used an automated CI/CD pipeline to mitigate that. To set up the CI/CD pipeline, the team used Jenkins for continuous integration and deployment.

AWS Services:

The following AWS services and features now host components of Unation:

AWS VPN establishes a secure and private tunnel from the on-premises data center to the AWS global network.

Amazon Route 53 is a Domain Name Server (DNS), which routes global traffic to the application using Elastic Load Balancing.

Amazon Virtual Private Cloud (Amazon VPC) sets up a logically isolated, virtual network where the application can run securely.

Application Load Balancer is a product of Elastic Load Balancing, which load balances HTTP/HTTPS applications and uses layer 7-specific features, like port and URL prefix routing for containerized applications.

Amazon Elastic Container Service (Amazon ECS) is a container orchestration service that supports Docker containers to run and scale containerized applications on AWS.

AWS Fargate is a compute engine for Amazon ECS that allows running containers without having to manage servers or clusters. Microservices are deployed as Docker containers in the Fargate serverless model.

Amazon Elastic Container Registry (ECR) is integrated with Amazon ECS as a fully-managed Docker container registry that makes it easy to store, manage, and deploy Docker container images. This is used as a private repository to host built-in Docker images.

Amazon Aurora is a relational database compatible with MySQL and PostgreSQL, used as a database for the CIM platform migration.

AWS DMS migrates on-premises Oracle databases to cloud-native Aurora databases.

Amazon CloudWatch is a monitoring and management service used to monitor the entire CIM platform and store application logs for analysis.

Amazon Elastic Compute Cloud (Amazon EC2) provides the computing capacity in the cloud and was used to host Jenkins and JFrog Artifactory as a container for the CI/CD pipeline.

AWS Identity and Access Management (IAM) manages access to AWS services and resources securely.

Security and Compliance:

VPN tunnels are used between the on-premises data center and AWS cloud to improve security.

Our team created multiple private subnets to host applications with no open internet endpoint, and reduced the blast radius for any unforeseen security incidents.

VPC security groups were configured to restrict port and protocol access for corporate networks only at the instance level.

An additional layer of network security rule added using the network access control list (network ACL) acts as a firewall for controlling traffic in and out at the subnet level.

The databases and Docker containers are hosted in private subnets and deployed across multiple Availability Zones (AZs) for high availability.

To satisfy audit and compliance needs, the team configured AWS CloudTrail, which provides the event history of AWS account activity. The activity includes actions taken through the AWS Management Console, AWS Command Line Interface (CLI), or AWS Software Development Kits (SDK).

Migration and Containerization:

Our team decoupled the new architecture into the following services:

CIM service stores fetch and update customer information.

The customer information bridge service connects the on-premises database to the CIM service, which was built on the cloud-native database Aurora PostgreSQL.

Search indexes customer information for easier record retrieval.

Customer identification service integrates the third-party customer identification system to verify unique, government-issued identities.

Subscription service fetches customer subscriptions.

Device service fetches customer device information.

customized shipment tracking

Value Delivered to Unation

Creating a serverless architecture provides a true cloud-native architecture for Unation with high availability and less downtime.

Our AWS serverless architecture ensured high availability and scalability for Unation and loosely coupled architecture with microservices reduces the blast radius and provides the ability to scale each component independently.

We improved Unation’s network security using Amazon VPC and restricted unauthorized access using security groups and network ACLs.

The containerized CI/CD pipeline helped Unation achieve Zero downtime during application development, deployment, and maintenance. With AWS DMS, we migrated on-premises databases to cloud-native databases like Amazon Aurora and accelerated the overall migration process.

Conclusion

In the current customer-driven era, personalized customer experience is crucial. For Unation, the major concerns are maintaining applications on-premises, scalability, and security. So, they planned to develop a serverless architecture that allows them to scale their business with enhanced security and less manual intervention.

They approached us with numerous challenges that kept them awake at night for years. Our team of AWS cloud developers and architects have helped Unation overcome those challenges by offering backend-as-a-service (BaaS) and cloud-native databases like Amazon Aurora and accelerating the overall migration process. With our solution, Unation could handle traffic around the globe and manage customer information effectively.

Experience a tailored approach to unlocking success aligned with your goals.

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